Our mission is to improve the quality and simplicity of advertising for automotive dealers, providing better ads to customers and higher return on invesment.
Founder and President
Carson has worked for the Hendrick Automotive Group for five years, gaining experience in sales, F&I, BDC, and marketing. He learned about digital marketing on platforms like Facebook and Google, what their pain points are, and how to use them effectively to maximize ROI on advertising spend.
Prior to joining Hendrick, he was a golf instructor with PGA of America for 4 years. While building his golf business, Carson realized his passion for digital marketing and branding. It was through obtaining and building his golf instruction website that he was first introduced to Google Ad Academy. He has not stopped learning since.
Brandon worked as an engineer at Google for four years. He helped build the new Google Ads, which presented a big engineering challenge: it had to be both better and faster than the old AdWords. He worked with a team of talented engineers to find creative solutions to ensure the site worked as smoothly as possible and addressed the biggest pain points of AdWords.
Along the way, he worked with many brilliant engineers who helped shape the way he thinks about technology, user experience, and the modern Web. He also became deeply knowledgeable about the inner workings of the Google Ads platform, having helped design and build some of the tools that maximize the effectiveness of advertising campaigns.